Popular Cocktail Trends
RTD Market Growth
Who doesn’t love the convenience of a good cocktail in a can? That’s what the Ready-to-Drink (RTD) scene is all about – less fuss, more fun! Lately, RTDs have been stealing the show with a bunch of new sips hitting the shelves – over 40 in the last three years! And guess what? This parade of flavors contributed to a solid 6.1% boost in sales just this past year (Punch Drink). Whether you’re a laid-back sipper or a cocktail buff, these canned wonders mean you get to skip playing bartender and still enjoy a primo drink.
| Year | New RTD Launches | Sales Growth (%) |
|---|---|---|
| 2020 | 10 | N/A |
| 2021 | 15 | 5.0 |
| 2022 | 15 | 6.1 |
Folks love simplicity, hence the rush to grab these RTDs. Who doesn’t fancy popping open a can and diving straight into cocktail heaven?
Seasonal Cocktail Preferences
Now, let’s talk seasons and cocktails – they go hand in hand, like summer and pool parties. Much like a timeless hit song, Margaritas are the cocktail chart-busters all year round, especially rocking high-volume places with pep. It’s fascinating how these zesty beauties hold their ground with just a slight shift – around an 8% change between the sunny bliss of summer and the cozy chill of winter.
| Season | Favorite Cocktail | Popularity (%) |
|---|---|---|
| Summer | Margaritas | 35 |
| Winter | Margaritas | 27 |
| Year-Round | Moscow Mule | 22 |
| Holiday Season | Old Fashioned | 30 |
Espresso Martinis are strutting their stuff too, especially when the air gets nippy. September kicks off the Espresso Martini frenzy, peaking towards the end of the year. Cocktail lovers are on the hunt for rich, cozy flavors during these months, proving once again that tastes do evolve and adapt.
Don’t forget the Moscow Mule! It’s the trusty sidekick all year, snagging love even more than Espresso Martinis when things heat up. Its popularity underscores its refreshing nature – perfect for a cool-down Cucumber Dream or a Ginger Snap. Recognizing these seasonal swaps can help any cocktail fan choose the perfect sip no matter the time of year. Cheers!
Most Ordered Cocktails
In the cocktail scene, a few big hitters always seem to shine. Two crowd-pleasers you can’t miss are margaritas and espresso martinis, each bringing something extra to the table.
Margaritas on Top
When I think “most ordered cocktail,” margaritas pop right into my brain. They rule the cocktail scene in the U.S., grabbing a nifty 25% of orders Upgraded Points. This lively drink brings the sunshine and party vibes right to your glass, making it a party essential.
The classic margarita relies on top-notch ingredients—good tequila, a splash of orange liqueur, fresh lime juice, topped off with a salty rim. Making it from scratch? Always a win for the taste buds. Folks across the country love their margaritas, especially in places like Arizona, known for its buzzing cocktail bars Upgraded Points.
Quick peek at some fan-favorite cocktails in the U.S.:
| Cocktail Type | Percentage of Orders |
|---|---|
| Margaritas | 25% |
| Blue Moon | 18.1% |
| Bud Light | 9.9% |
| Sam Adams | 9.4% |
| Stella Artois | 8.8% |
With its fresh taste and ability to fit any mood or event, the margarita really earns its spot as a top choice in bars and restaurants.
Espresso Martinis for the Win
Lately, espresso martinis have been stealing the spotlight. This cocktail mixes the full flavors of coffee with the elegance of a martini, perfect for a post-dinner treat or evening chill-out.
Usually created with vodka, coffee liqueur, and freshly brewed espresso, it’s a delightful mix of dessert and pick-me-up. The buzz around coffee cocktails has definitely fueled its rise, as more folks look for drinks that energize and indulge.
As we groove through cocktail trends, the espresso martini keeps climbing the ranks, often outshining older staples like the Moscow Mule CGA Strategy.
If you’re hunting for a fancy drink to dazzle at your next get-together, the espresso martini should be on your radar. Whether I’m mixing at home or calling one out at the bar, it’s a fab choice blending the joys of sippin’ coffee and a good cocktail.
Want more mixology goodness? Peek at our reads on what are the 10 most popular cocktails? and what are the top 20 alcoholic drinks? for more cocktail classics. Cheers!
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